"He asked about 40 women and small children what they knew about tuberculosis – how it was transmitted, whether it was curable, and how it was treated. Answers came from all corners. These people knew TB."

— John Donelley, Nepal has lessons to teach on TB, (The Guardian).

The future of health with UNICEF and PSFK

“Over the next few weeks, PSFK is running a trends research and innovation project in association with UNICEF. We are researching – with your help – the development of key trends that impact health and wellbeing and then using our findings to develop with partners concepts that UNICEF and likeminded organizations could consider deploying across the world.”


$3 Microscopes? Mental Health apps? Can’t wait to see what surfaces as part of this great project (and how cool is PSFK!)